Director, Partner Insights & Growth

Location
Chicago, Illinois
Posted
May 19, 2019
Job Type
Full-Time

The Director, Partner Insights & Growth would be strategically focused on supporting the revenue funnel from end-to-end, with particular attention to the lead nurturing and lead qualification phases of the funnel. In close partnership with the Chief Marketing Officer, Director of Digital Marketing and Program Leaders, they would be accountable for turning sales qualified leads into opportunities. They would also be responsible for helping to drive meaningful awareness of NTC and associated services for leads by attendance at key events, networking through creation of new connections and leveraging old, developing NTC rapport by beginning discovery questions and getting key questions answered around budget, authority, needs, and timing. This role would share knowledge from the field to inform new product development ideas, including areas of opportunity for NTC to put a stake in the ground with our products / solutions through thorough, thoughtful, and strategic conversations with potential prospects. They will be accountable for developing strategic tactics to help them generate leads in conjunction with marketing, convert those leads, and qualify them with the program team that helps deliver our programs in PreK-12 school districts nationwide.

Responsibilities & Essential Functions

The following is an overview of the duties and responsibilities assigned to this position. The employee may perform other duties as required.

Engagement, Discovery, & Strategic Agility

  • You engage better than anyone. You have an uncanny ability to get on a plane and leave knowing everyone’s name. You can lead presentations with professionalism, enthusiasm and energy. You’re a stellar networker and never shy from public speaking opportunities. At conferences you’re feeding off the energy to engage and be an incredible host, meeting new people, learning about them and making them feel heard.

  • “Insights” is your middle name. You know how to effectively unpack a district’s strategic plan to glean insightful information. You know how to navigate the complex K-12 purchasing model and all its idiosyncrasies while leveraging research, insights, and tools from the market. When you don’t know the answer - you find it!

  • You embrace data. You are a strong strategic thinker with the ability to understand and translate overall business goals, while continually measuring strategies and tactics related to data, information, to ultimately help take opportunities to close.

  • You live for the follow-through and love the details. Working directly with NTC colleagues and cross-functional teams to ensure delivery of projects is as good as the ideas that spawned them.

  • You love technology and all it can bring to creating better visibility, transparency, and efficiencies. You thrive on insights and finding the secret sauce to inspire audiences to action. You slay lead nurturing and qualification and develop collaborative partnerships to advance the work.

  • You don’t like getting too comfortable. You contribute to cultivating a culture of continuous learning, experimentation and ongoing evaluation and improvement. You stay well-informed and versed on trends, rapidly changing technology and best practices in the K-12 market and facilitate knowledge sharing across the organization.

  • You pride yourself on being a great partner. You think collaboratively across both marketing and program, setting the standard for effective cross-collaboration that looks like accountability and ownership while simultaneously working towards a shared goal.

Leadership

  • You are an orchestrator. You love to make the complex simple - especially when you’re sitting at the intersection of a matrixed organization and can create clarity for others. Your partners across the organization are inspired by your leadership which motivates them to be courageous and bold.

  • You are committed to disrupting patterns of inequity and oppression. You strive to be a fully self-actualized leader. You address issues of race, class, and privilege because equity leads to better results for everyone, most importantly teachers and students. Essentially, you are woke.

  • You achieve quick wins while always keeping the long game in mind. You are energized by doing the tough work today while also keeping your eye on the ball ten years from now because when you do, you ask bigger, more important questions and deliver better short-term success.

This is a remote based position - Atlanta, Chicago, Los Angeles, NYC Area, S.F. Bay Area, Miami or D.C. Metro Area Preferred

Basic Qualifications

  • Bachelor's degree in marketing, communications, business, finance, or education preferred.

  • 7+ years in consultative sales and at least 5+ or sales and marketing support role with a history of achieving quotas / goals

  • Understanding and experience in the work of sales / marketing alignment

  • Proven ability and history in breaking through to hard-to-reach prospects and accounts

  • Generating and managing a strong pipeline, driven by a high volume of meetings/presentations/conversations

  • Proactive relationship builder with an eye towards understanding challenges and how to provide solutions for those challenges

  • Innovator when it comes to identifying opportunities, shortening a sales cycle, and being an effective cross-departmental collaborator

  • Strategic agility in navigating highly bureaucratic environments in K-12 school districts and getting to the needs / challenges / pain points; answers on budget, authority, needs, and timing

  • Focus on results and ability to thrive in a culture of accountability

  • Knowledge of marketing/sales process and alignment; K-12 education; general business strategy is a must

  • Commitment to continuous self-improvement and willingness to be coached

  • Data champion, leveraging usage of CRM tools (master proficiency in Salesforce) to maximize efficiency, transparency, planning, and organization

  • Excellent preparation and presentation skills

  • Must be able to uncover customer needs and articulate them to other partner departments within the organization in a succinct and cohesive manner

  • Strong organizational, communication, and active listening skills

  • Sensitivity to diversity, equity, and inclusion as it presents itself in K-12 education

  • Ability to act as the connector between marketing and program leads as it serves key revenue objectives, measures of success, and department KPI’s

  • Entrepreneurial spirit with the proven ability to drive results and execute award-winning work in a virtual work environment with little to no hand-holding.

  • Previous experience working at a non-profit, foundation or corporate cause marketing/CSR team with a focus on education.

  • Thrives within a small, nimble and collaborative team.

  • Understands the ebb and flow of work/life balance and tells great stories during ice breakers.

ADA Requirements/Working Conditions:

  • Work normally performed in a typical interior/office work environment

  • Limited physical effort required

  • Hearing, repetitive hand motions, sitting, talking, typing

  • Some travel as needed, 25-35%