Skip to main content

This job has expired

Marketing Manager

The Organization

The Progressive Education Institute (PEI) offers training and support for gifted, hard-working teachers who are passionate about student independence and uncompromising about depth and quality of instruction.  PEI is associated with Harlem Village Academies, a network of five public charter schools based in Harlem, NYC, one of the most vibrant and historically rich urban communities in the world.

The Opportunity

As a Marketing Manager, you’ll be a key point person in telling the stories of HVA and PEI and the incredible people who work with us.  Working in close collaboration with colleagues, you will develop our digital content strategy program, create and edit content (especially photos and videos), supervise online advertising, and manage communities on prominent online platforms.

Responsibilities

  • Develop, implement, and evaluate content strategy program, with objectives including enhancing brand awareness, reputation management and SEO, developing community, and sharing best practices from the schools.
  • Create and edit high-quality content in a variety of formats, including blog posts, emails, pictures, videos (including teacher interviews), and podcasts.
  • Manage advertising program for teacher and student recruitment, including maintaining and evaluating metrics for how content is performing.
  • Manage mailing lists using Constant Contact or similar.
  • Maintain editorial calendar, coordinating stakeholders ranging from shared services team members to school personnel.
  • Manage communities, create engagement and excitement, and post content on platforms including Facebook, Flickr, Instagram, LinkedIn, Pinterest, Twitter, YouTube, and beyond.
  • Stay abreast of the latest trends to enable lightning-quick strategy shifts.

Qualifications

  • A passion for progressive education, a desire to serve the children of Harlem, and an eagerness to get to know teachers and students.
  • Excellent written communication skills and social skills.
  • Facility with the full breadth of digital platforms and a keen eye for the latest trends.  (Note: you yourself should have a variety of active social media accounts.)
  • Facility with software for editing photos (e.g. Photoshop), videos (e.g. Final Cut), and audio (e.g. Audacity).
  • A careful planner and goal-setter who knows how to adjust on the fly.

Harlem Village Academies is an Equal Opportunity Employer and committed to diversity among our staff. Applicants of diverse backgrounds are strongly encouraged to apply.

Get job alerts

Create a job alert and receive personalized job recommendations straight to your inbox.

Create alert