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Digital Content Producer (DCP)

Employer
Sacred Heart Schools
Location
Atherton, CA, US
Salary
Competitive
Position Purpose: The Digital Content Producer (DCP) is responsible for the development, creation, production, and packaging of various long- and short-form films and digital content that highlights/showcases key SHS programs, profiles, traditions, annual events and other activities. The DCP is an instrumental member of the COMMs team in supporting SHS brand and messaging, sustaining and growing internal/external engagement, and helping meet both revenue and recruitment objectives and overarching institutional goals.

Essential Duties:

DIGITAL CONTENT STRATEGY, PRODUCTION, & FULFILLMENT
  • Working closely with the Assoc. Dir., Communications & PR, create and execute a digital content strategy that supports internal and external school communications and storytelling through visual media (video/photography) for use across multiple channels and platforms.
  • Partner with and provide support to key institutional programs - Admissions, Advancement, Office of Mission, Culture, & Strategy and/or other key departments and staff - to develop, film, and produce high-quality video content that supports the SHS narrative and aids in meeting recruitment and fundraising targets.
  • Document via video/photography select SHS events and activities, and create timely, related "packaging and repackaging as needed (photo gallery, video, news story, slideshow, etc.).
  • Review, track, and summarize metrics and data related to produced/disseminated visual media products (open rates, time spent, behavioral analytics, etc.) and supply ongoing reports to COMMs and key department collaborators in order to gauge and improve impact.
  • Contribute to and update ongoing New Media Projects calendar/project tracking software, sharing access with key collaborators and partners across campus.
  • Strategize new projects and visual content that supports COMMs news media and community outreach and furthers the SHS brand and competitive position in local/regional/national markets.
OTHER
  • Provide support for high-profile activities and events of the COMMS and Advancement teams (e.g., Auction, Alumni events, other).
  • Attend, present, or participate in senior leadership meetings, Trustee Engagement Committee meetings, Parent Association meetings, etc., as needed.
  • Share guidance/support as needed/requested to colleagues and students in areas of visual storytelling mediums, legal standards, and best practices.
  • Other duties as assigned by the Associate Director of Communications & PR or Director of Communications.
Required Qualifications

Education and Experience:
  • Bachelors degree (related field preferred, ie., Film & Video, English, Communications, Public Relations, Marketing)
  • 5-7 years of professional experience crafting/producing high quality video and film content to engage audiences in a digital format, taking projects from creative inception to completion.
  • Seasoned in all aspects of artistic and technical film production, including storyboarding, shot list direction, lighting/sound, editing, post-production, FX, etc.
  • Demonstrated expertise with web/mobile visual production tools and equipment, including DLSR cameras and GoPro, and visual storytelling platforms, in particular Adobe Creative Suite (Premiere Pro, After Effects, Illustrator, Lightroom, Photoshop, etc) and Apple products (Final Cut Pro, iMovie, etc.).
  • Strong knowledge of filmmaking best practices and standards, copyright/legal restrictions, and analytic tools
  • Familiarity and some experience with motion graphic/animation production highly desirable.
  • Strong interpersonal, written, and verbal communication skills, with a proven ability to manage multiple projects and consistently produce quality work in deadline-driven environment.
  • Must be comfortable working both independently and collaboratively as part of a team.
  • Experience in educational or nonprofit industry not required, but desired.
  • A clear commitment to the educational philosophy of the school as articulated in the Goals and Criteria of Sacred Heart Schools
The successful candidate will have or be:
  • Creative, artistic, and collaborative; strong understanding and belief in the power of visual medium to convey key concepts and messages that lead to action and engagement
  • Outstanding organizational skills, attention to detail, and ability to keep to a plan but pivot as needed
  • Able to communicate effectively with school representatives, parents, students, alumni, donors, and others, and committed to delivering excellent customer service always
  • Willing to seek, receive, process, discuss, and apply feedback from colleagues and clients
  • Able to lead creative strategy meetings and present information to a variety of audiences
  • Results-driven approach with a bias towards action
  • A track record of achieving goals on-time and on-budget, and being a successful team player
Physical Demands and Work Environment:
  • Works in a fast-paced environment dealing with a wide variety of challenges, deadlines and a varied and diverse array of contacts
  • Must comply with all state vaccination requirements and show proof of vaccination including but not limited to COVID-19 or proof of eligibility for exemption
  • Must be able to regularly move safely and comfortably over a 64 acre campus
  • May work at a desk and computer for extended periods of time
  • Be able to regularly lift up to 10lbs and on occasion, safely lift up to 30 lbs
  • Work primarily in a traditional climate controlled office environment and outside in weather ranging from cold and wet to very warm (80+ degrees) during special activities and fundraising events.
  • Available and willing to work evenings and some weekends, on occasion.
  • May work at a desk and computer for extended periods of time (up to 10 hours or more per day).
  • Speak and hear to communicate effectively with school population and the public

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